Giant opens third UK store in Bristol
Posted on in Cycles News
The third brand store has opened in a suburb of Bristol, Bradley Stoke - run by an existing independent Giant dealer, Paul Newman of Zero G Bikes. Situated in the heart of the town centre with big boy neighbours Tesco, Costa Coffee and many others - the store is positioned amid the hustle and bustle.
Photos of the store
Ian Beasant, Manager Director of Giant UK commented "...we are delighted to be opening our third brand store in three months; this store is a real landmark, taking cycling retail to the next level..."
The largest Giant brand store to hit the UK to date is aptly placed in the UK's first city of cycling, offering customers a high street retail experience and a complete insight into Giant's cycling world.
Beasant continued, "...our early experiences in others stores shows that consumers are embracing the refreshing retail experience ..."
Positioned minutes away from the M4/M5, the store is linked by major networks - this well connected member of the Giant family, is suitably positioned in the home town of Giant pro rider and Bristolian, Oli Beckingsale.
Paul Newman, Director of the Giant Store, Bristol said, "...the store has surpassed my expectation, I believe we have the winning formula for the future of cycle retailing in the UK..."
Giant propose to roll the concept out in key target locations. Further potential stores are already being planned in discussions with other independent partners.
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